I currently work on the Kayo, Binge & Fox Sports product suite, shaping how millions of Australians experience live sport.

portrait of woman

I’ve been part of redesigning Kayo across mobile, TV and web, creating experiences that feel native to each platform and easy to love. I’ve also helped grow our design team, from interviewing and hiring to shaping how we collaborate and build culture.

 

I’m drawn to work that sits at the intersection of craft and impact, where thoughtful design decisions translate into measurable outcomes.

 

Some highlights from recent work:💰 Being part of a team that generated over $120M in new revenue within 12 months, showing what design-led thinking can achieve.

 

📱 Redesigning core experiences that lifted engagement across mobile and TV.

 

🎨 Building scalable Figma systems that improved efficiency and visual consistency.

 

If you’d like to chat about design, new ideas, or fun projects, I’d love to hear from you. ✨

I currently work on the Kayo, Binge & Fox Sports product suite, shaping how millions of Australians experience live sport.

portrait of woman

I’ve been part of redesigning Kayo across mobile, TV and web, creating experiences that feel native to each platform and easy to love. I’ve also helped grow our design team, from interviewing and hiring to shaping how we collaborate and build culture.

 

I’m drawn to work that sits at the intersection of craft and impact, where thoughtful design decisions translate into measurable outcomes.

 

Some highlights from recent work:💰 Being part of a team that generated over $120M in new revenue within 12 months, showing what design-led thinking can achieve.

 

📱 Redesigning core experiences that lifted engagement across mobile and TV.

 

🎨 Building scalable Figma systems that improved efficiency and visual consistency.

 

If you’d like to chat about design, new ideas, or fun projects, I’d love to hear from you. ✨

serana.buckman@gmail.com

LinkedIn

© Serana Buckman 2025 All Rights Reserved.

I currently work on the Kayo, Binge & Fox Sports product suite, shaping how millions of Australians experience live sport.

portrait of woman

I’ve been part of redesigning Kayo across mobile, TV and web, creating experiences that feel native to each platform and easy to love. I’ve also helped grow our design team, from interviewing and hiring to shaping how we collaborate and build culture.

 

I’m drawn to work that sits at the intersection of craft and impact, where thoughtful design decisions translate into measurable outcomes.

 

Some highlights from recent work:💰 Being part of a team that generated over $120M in new revenue within 12 months, showing what design-led thinking can achieve.

 

📱 Redesigning core experiences that lifted engagement across mobile and TV.

 

🎨 Building scalable Figma systems that improved efficiency and visual consistency.

 

If you’d like to chat about design, new ideas, or fun projects, I’d love to hear from you. ✨